A book before bed
BetterMe/ Yahoo! Hong Kong
Project Overview
"A Book Before Bed" is a Yahoo! HK supplementary project under BetterMe, aimed at promoting reading habits, particularly in regions like Hong Kong where daily reading rates are regrettably low. Through engaging one-minute videos featuring celebrity and KOL book recommendations, our goal is to reignite interest in literature amid the pervasive influence of social media.
My Role and responsibilities
The Problem
Develop a website dedicated to streamlining course selection for DSE students.
Provide a supportive environment where users can clarify their path and choices, easing their stress and frustration.
Provide a supportive environment where users can clarify their path and choices, easing their stress and frustration.
The Goal
Develop social media content to encourage the revival of reading habits.Design social media post templates aiming for an average time spent of 45 seconds, equating to a video completion rate of 65-75%.
